Wear Red ‘Kick Off’ Party for the 21st Century Business Woman Conference

Serving the S.I. Business woman & Promoting Heart Health

Tablecloths, balloons, dresses and ties – all a sea of red. Over 100 Staten Island entrepreneurs, business owners and professionals gathered for the ‘Wear Red’ Launch Party, at Bistro on February 1st, 2012.

The event, hosted by the Women’s Business Committee of the West Brighton Community LDC, (WBCLDC), had a two-fold message: heart health awareness and kick-off for the 8th Annual Business Woman Conference, a signature program of WBCLDC’s Business Outreach Center of Staten Island.

WBCLDC and its Women’s Business Committee focus on creating an environment that allows entrepreneurs and small businesses, especially women, to excel. The Annual Business Woman conference will be held on June 20th and for the first time will be an all-day event, with the addition of the Joanne Regan Memorial Entrepreneur Awards Program & Reception.


The ‘Wear Red” Launch Party succeeded in raising awareness and funds for both WBCLDC and the SI Heart Society. A heart healthy buffet was enjoyed as well as dessert donated by Edible Arrangements of Hylan Blvd and Victory blvd

Speakers included: Tony Books Aviles of Staten Island Bootcamp, who spoke about the SI Slimdown Challenge. He is a member of the WBCLDC’s Netprenuer group and a past client of our former Business development Specialist, Joann Reagan, of WBCLDC.

Dr.Motivala of Staten Island Physicians spoke on the importance of heart health. He is a cardiologist and spoke on the importance of a healthy lifestyle. This includes moderate exercise, stress reduction and a healthy diet.

Fran Reali of the Frank J. Reali III Family Foundation spoke about the need for echo cardiograms and awareness for baseline heart screening among youth.

Co-chairs for the ‘Wear Red’ Launch Party were Christine Fiorenza of S.I. Parent magazine and Roy Rucci of Rucci Energy. Both are board members of West Brighton Community LDC, (WBCLDC) and members of the S.I. Chamber of Commerce.

Event GOLD Sponsors and Friend’s of Women’s Business Committee Included: Blue Line Label- Carol DiMarco; Save the Date-Stephanie Seeloch; Snappy Solutions-Maureen Fairlie; Edible Arrangements of Victory Blvd and Hylan Blvd-Sergey Guberman; Empire State Bank; Staten Island Parent and Rucci Energy.

Event Silver Sponsors included: Tony Books Avilez of S.I. Boot Camp, Claire Properties, United Hoisting, and Mary Kay.

The West Brighton Community LDC’s Business Outreach Center of S.I. hosts Staten Island’s only woman’s business conference, catering to professionals, seasoned and new small business owners. As a SBA, federally designated, Women’s business center and NYC designated Minority and Woman Enterprise Leadership Association, WBCLDC is positioned to serve the needs of small businesses and professionals. As part of the Business Outreach Center Network, 3,000 NY metro area small businesses and entrepreneurs are reached annually.

The Staten Heart Society works locally to promote heart health. February is Heart Health Awareness month and heart disease is the highest killer of women every year, before cancer. Women are less likely to see the signs of heart disease.

The Women’s Network promotes woman-owned businesses and raises awareness of important local causes, including the Staten Island Heart Society, which received a donation from a portion of the proceeds of the Wear Red event. The Wear red event also raised funds which support WBCLDC’s free and low cost business education , career development and business assistance programs to Staten Island businesses and entrepreneurs. This also supports, community programs such as, a new initiative, “Suit Up & Succeed”, which assists unemployed men, women and youth. Other local organizations which WBCLDC’s Woman’s Business Committee has partnered with include, the Children’s Blood Cord Bank, SI University Hospital and RUMC.

Monthly networking events included: Toni’s Closet and HandPicked Creations Boutique. WBCLDC has hosted monthly women’s business networking events which promotes and assists woman-owned businesses and provides assistance to Staten Island small businesses. March’s event will be at Paulo Financial, owned by Catherine Paulo, financial planner.

Join our Women’s Network by purchasing a ticket to the 8th Annual Business woman conference on June 20th. The early bird special is $80 (ends 3/30) which provides you with access to private events and discounts to events and seminars. This includes private shopping events and networking programs. For more info contact us at 718-816-4775 or

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