FEATURED ON THE RUNWAYS OF MIAMI, PARIS, AND NEW YORK, THIS BOUTIQUE JEWELRY BRAND ENCOURAGES WEARERS TO EMBRACE THEIR INNER SPARKLE

BY RHIANNA JONES

While Kansas City may not be widely considered a global fashion capital, it is where designer Georgina Herrera founded her worldly luxury jewelry brand, HER by Georgina Herrera. The brand name’s wordplay teases both her aim to empower women with each design, and a nod to her last name and Mexican heritage. This duality of modernity and identity are anchors of her brand aesthetic. Guided by the notion that “the connection between love, art, and tradition is unbreakable and determines who we are,” Herrera’s collections infuse today’s fashion trends with culture and tradition, inviting each wearer to be grounded in who they are today while looking toward the future of their style.

Herrera designs each collection “to empower women be their most confident selves,” and with collections titled Divine, Evolution, and Exceptional, these pieces inevitably inspire all to shine inside and out. Like little treasures dancing on your neck, her signature jewel-toned resin and gold sphere pieces light up any room. The breathtaking boldness of her designs exudes the character, strength, and determination of the modern woman. From sculptural collars and chest plates to chainmail body harnesses, her gilded masterpieces double as walking pieces of art and armor.

Her future-forward vision permeates beyond her jewelry. She recently launched Era for Men, teasing another wordplay on her name and the timelessness of the creations, comprising crystal cuff links, silver pendants, and chainrings. Her recent accessory line Lola’s Bag is another space to celebrate her heritage, as each piece is hand woven by native Mexican artisans. Herrera’s Jewelry has been featured on runways and red carpets around the world (including New York and Paris Fashion Weeks), but her desire to celebrate and elevate the everyday woman is still the heart of line. She invites dreamers to adorn themselves in art before stepping out into the world, to make each moment that much brighter.

Georgina Jewelry

georginajewelry.com